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Less Healthy Food And Drink Advertising Restrictions

The Department for Digital, Culture, Media & Sport and Department of Health and Social Care are implementing restrictions on advertising and promotions of food and drink high in fat, sugar, and salt, using the 2018 Nutrient Profiling Model to identify less healthy products. The policy covers advertising restrictions by location and price, with exemptions for brand advertising under consideration. The Sugar in Food and Drinks Bill is the primary legislative vehicle, currently in active development with government responses to public consultation completed.


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29 Apr 2026 | Written question Department of Health and Social Care linked

To ask the Secretary of State for Health and Social Care, what assessment his Department has made of the practical achievability of product reformulation in relation to the 2018 Nutrient Profile Model

To ask the Secretary of State for Health and Social Care, what assessment his Department has made of the practical achievability of product reformulation in relation to the 2018 Nutrient Profile Model.

29 Apr 2026 | Written question Department of Health and Social Care linked

To ask the Secretary of State for Health and Social Care, what assessment his Department has made of the suitability of using estimated free sugars data within the 2018 Nutrient Profile Model for regu

To ask the Secretary of State for Health and Social Care, what assessment his Department has made of the suitability of using estimated free sugars data within the 2018 Nutrient Profile Model for regulatory purposes.

29 Apr 2026 | Written question Department for Digital, Culture, Media & Sport linked

To ask the Secretary of State for Culture, Media and Sport, what assessment her Department has made of the potential impact of the proposed Code of Practice on the physical activity sector; and what c

To ask the Secretary of State for Culture, Media and Sport, what assessment her Department has made of the potential impact of the proposed Code of Practice on the physical activity sector; and what consultation she has undertaken with representatives …

28 Apr 2026 | Written question Department of Health and Social Care linked

To ask the Secretary of State for Health and Social Care, what scientific evidence is the Government using to underpin the implementation of the 2018 Nutrient Profiling Model (NPM) and what evidence i

To ask the Secretary of State for Health and Social Care, what scientific evidence is the Government using to underpin the implementation of the 2018 Nutrient Profiling Model (NPM) and what evidence is the Government using that the 2018 NPM …