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Closed 2 of 72 events

Threads / HFSS Online Advertising Restrictions / Timeline

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HFSS Online Advertising Restrictions

The Department for Digital, Culture, Media & Sport and Department of Health and Social Care are restricting online advertising of high fat, salt and sugar (HFSS) foods, particularly to children, through proposed legislation and application of the nutrient profiling model. The policy aims to reduce childhood obesity by limiting promotional practices for unhealthy food products.

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Key signals 45 All signals 72 Consultations 36 Policy and strategy 7 Legislative record 3 Scrutiny and evidence 3 Analysis 2 Announcements 21

Family 1

Consultations 36 Policy and strategy 7 Legislative record 3 Scrutiny and evidence 3 Analysis 2 Announcements 21

Signal

Open Consultations 3 Closed Consultations 2 Consultation Responses 29 Government responses 2 Analysis 1 Policy papers 7 Bill / Act text 1 Bill stages 2 Written evidence 1 Statements and announcements 21 Impact assessments 1 Written questions 2

Year

2026 4 2025 8 2024 10 2023 10 2022 6 2021 13 2020 10 2019 3 2018 5 2017 1 2016 1 2011 1

Body

Cabinet Office 1 Department for Digital, Culture, Media & Sport 27 Department of Health (Northern Ireland) 5 Department of Health and Social Care 60 HM Treasury 1 Prime Minister's Office, 10 Downing Street 1 Public Health England 4 Scottish Government 5 Welsh Government 5

Role

Analysis / research (departmental, academic, briefings) 2 Committee scrutiny (Select / Joint / Lords reports) 1 Consultation (this thread's consultation) 36 Instrument (the named Bill / Act / SI / Code) 1 Parliamentary record (Hansard debates, PQs, statements) 25 Strategy / programme document (e.g. CAM 2025) 7

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Family: Analysis ×

1 Oct 2025 | Impact assessment Department of Health and Social Care linked

Restricting volume price promotions of HFSS products

Update on the potential impact of the introduction of restricting promotions of products high in fat, salt or sugar by volume price.

▤ View document · ↗ GOV.UK · ↓ Restricting volume price promotions for HFSS pr… (134pp)

24 Jun 2021 | Analysis Department for Digital, Culture, Media & Sport Department of Health and Social Care linked

Equality assessment: introducing further advertising restrictions on TV and online for products high in fat, salt and sugar

In response to: Further advertising restrictions for products high in fat, salt and sugar

▤ View document · ↗ GOV.UK

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Ownership

Government Department

Dept Department for Digital, Culture, Media & Sport

Dept Department of Health and Social Care

About this issue

Last updated

6 May 2026

Events

2

Departments

2

Status

Closed

Themes

Digital regulation, Healthcare & life sciences

Policy Threads

UK policy issues — from consultation to statute, in one thread.

About & methodology

Documents sourced from GOV.UK, Parliament, devolved governments and statutory regulators under the Open Government Licence v3.0 or equivalent.

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